Montblanc’s new global brand campaign features Spike Lee. The Montblanc x Spike Lee collection ponders over the phrase: What Moves You, Makes You.
“With this new campaign [Montblanc x Spike Lee], we are engaging with a new global generation of leaders and professionals, inspiring them to achieve their full potential as they journey through a life led by passion,” says Vincent Montalescot, Montblanc executive vice president marketing. “It expresses a new aspiration to live a life where the professional and personal don’t compete with each other.”
Furthermore, Montblanc x Spike Lee inspires people to explore their passions on their terms. Passion careers lead you to fulfillment. Check out the campaign below:
A #storyteller from #Brooklyn.
Write what you know, write it from the heart. And keep writing and writing it and do not stop. That’s how a kid from Brooklyn became the Oscar-winning director known worldwide as #SpikeLee. #WhatMovesYouMakesYou pic.twitter.com/jAuvbYbXNN
— Montblanc (@montblanc_world) August 26, 2020