DUREN, MEN’S BAG
DUREN, Japanese leather goods
The luxury fashion brand, DUREN has unique details and material to catch your attention. It offers not only the nuances of wrinkles but also a fresh feel of versatility for every occasion. The sophisticated design is meant to express the inner sensuality of man.
Thanks to the Japanese cowhide they’ve been using since its launch, it creates shape-memory leather. It simply has the same effects as crumpled paper. The material is about 0.5 mm, the thinnest possible. It is crimped with either aluminum foil or tricot fabric.
The brand uses the art of subtraction to touch the spirit of traditional Japanese “shadow” beauty. They said “there is truth in the dark. It is in the depths of shadow that sensual beauty hides.”
The 2022 “The MAN” collection added more freshness and colors than the previous season. Its extension, therefore, dramatically increases the degree of freedom in styling. Also, its contemporary style comes with crinkle leather in midnight blue and khaki.
However, the 23/24 FW collection presents a chic look of black and white. It’s delicate yet simple. Whether casual or luxurious, it achieves a stylish look.
About the brand
DUREN is international menswear brand. Producer Masaki Matsukawa and designer Kohei Okamoto Founded DUREN in Kyoto in 2013. Since the launch of the brand, they presented the collection at Pitti Uomo in Italy, every year. Remarkably, they won the Bronze award at the International A Dash Design Award in Italy and the Good Design Award in Japan in 2016. Later, they won the 2017 iF Design Award in Germany as well.
They expanded to American and European markets, as an international brand. They made several collaborations with many designers and artists such as Shantell Martin (London artist known for her large black and white drawings), David James alias DJA (Artistic Director of Prada, he is part of the famous BOF 500 ranking), Emmanuelle Vernoux (embroiderer of French haute couture) or even Benoit Pierre Emery (stylist, Creative Director for Hermès), Nicolas Ouchenir (French calligrapher, works for Prada and many other fashion houses). Compared to other collaborations that occur between companies and brands, the brand collaborates directly with individual artists and designers.
All images via the brand