Hellessy SS24: Elegance in Texture

Hellesy

Hellessy SS24: Elegance in Texture

Hellesy

In a collaboration that seamlessly blends the worlds of fashion and art, the HELLESSY Spring Summer 2024 collection comes to life through the skilled hands of celebrity fashion stylist Emma Jade Morrison and the lens of the talented photographer Stefano Ortega. This season, the HELLESSY woman steps into a new era as designer Sylvie Millstein introduces a more textural approach, featuring handcrafted crochet in ultra-feminine silhouettes and luxurious cotton fabrics. Denim, a perennial favorite, undergoes a transformation with the addition of exquisite ostrich feathers and glistening crystals, enhancing its bleached wash. Corsets adorned with organza cage sleeves and off-the-shoulder bustiers stand as iconic pieces in the brand’s repertoire.

Continuing its tradition of collaboration, this season, HELLESSY joins forces with the esteemed embroidery atelier Maison Hurel. Here, delicate butterfly appliqués gracefully dance across apricot satin crepes and embellish cotton knits, while a brick-colored utility twill minidress exudes understated elegance.

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In true HELLESSY fashion, a relaxed and effortless attitude permeates every detail of the collection. The brand’s dedication to ethical production takes a notable form this season as they partner with a woman-owned Brazilian factory, where crochet knits are painstakingly handmade—a true labor of love, with some pieces requiring over 30 hours of meticulous craftsmanship. Whether in stripes or prints, in knit or poplin, the collection presents a range of separates that invite creative combinations. Notably, a stripe satin jacquard scarf-hat adds the finishing touch to the signature co-ord looks. Additionally, a soft butterfly print on silk, hand-painted in watercolor, graces an elevated evening dress and effortlessly tailored suiting, adding an ethereal touch to the collection.

By embracing the Spring Summer 2024 collection, the HELLESSY woman stands out for all the right reasons, effortlessly embodying a delicate balance between femininity and edge. Sylvie Millstein’s muse leaves a memorable impression, epitomizing whispered luxury.

For more information and to explore the collection, visit the official HELLESSY website at www.hellessy.com and follow @Hellessy on social media for the latest updates and inspiration.




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