Vivienne Tam FW23 Runway Show
Vivienne Tam, acclaimed Fashion Designer and CFDA member, showcased her New York Fashion Week show with the support of Cyberport and the Hong Kong Economic and Trade Office in New York this Fall/Winter 2023 season. Built on the theme from her SS23 show in September, Vivienne bridged the physical world and the digital world with her latest collection, “Weaving into the Metaverse.”
Inspired by the futuristic utopian vision of a new Hong Kong, a place where Web3, blockchain, gaming worlds and immersive experiences cohabitate and collaborate, Vivienne weaved her physical world with virtual NFTs/PFPs to bring harmony and unite communities. By infusing warmth, depth and history of the fashion world into the virtual world, Vivienne sees interoperability for both the Web3 and our natural world. She transferred new ways to use technology with access to special events and opportunities, giving birth to a new hope of possibilities.
This season by connecting the ancient pictograms of China’s earliest language Oracle Bone Script of 12 zodiac symbols alongside various bluechip Web3 NFTs, Vivienne weaved the cradle of civilization into the Metaverse.
“From the beginning of civilization humanity has used pictures to communicate and document our history, now humanity uses pictures to create new currencies, communities, environment and even worlds.” – Vivienne Tam
Vivienne is a member of the CyberPort, Hong Kong’s leading Web3 technology incubator, where she sees fashion and technology as the natural yin and yang. “As the Metaverse evolves so too must the virtual worlds evolve by learning how to work, live and play together in the Metaverse.” Vivienne’s word to describe going from one to many metaverses.
Vivienne is the first designer to have brought the physical and digital worlds together simultaneously during New York Fashion Week. Vivienne’s Metaverse Show mirrored the physical experience from the red carpet to backstage access to the afterparty. Live portals allowed guests to interact between both worlds together, Breaking the “Fourth Wall”.