Reebok Classic and Pyer Moss release the DMX Fusion Experiment Pyer Moss in Black

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Futuristic design and authentic heritage collide as Reebok Classic and Pyer Moss release a modern icon, the DMX Fusion Experiment Pyer Moss sneaker, in black. Launching on June 15th, the unisex piece is a must-have for any sneaker addict or fashion obsessive.

The DMX Fusion Experiment is an aesthetic evolution and its bold design pays homage to the DMX Run 10, an iconic running sneaker with a history of disrupting the style agenda through innovative tech. Reimagined for 2018, the futuristic silhouette combines Reebok Classic’s heritage with Pyer Moss’ unique take on streetwear. DMX technology fuses with the sock-like ankle runner, creating a conceptual reference to Pyer Moss’ inspiration of air drop containers and the multiple straps used to tie them down. The sneaker naturally encourages wearers to alter the design of its varying laces, allowing them to fit and customize to their personal style.

With its defiant attitude and pioneering tech, the DMX Fusion Experiment Pyer Moss sneaker is for those who seek to stand out from the crowd, pushing their style beyond the typical. From Saturday, June 9 consumers will be able to sign up on Reebok.com (http://www.reebok.com/us/pyer_moss) to purchase a pair in advance of the June 15th release date. Lucky customers will be chosen at random.

The unisex shoe will retail for $180 on June 15th and be available on Reebok.com.

 

 

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Reebok Classic and Pyer Moss release the DMX Fusion Experiment Pyer Moss in Black