OUEST PARIS POP-UP SHOP
Image via OUEST Paris
OUEST Paris has opened its first Pop-Up shop in Paris. The store will be available from September 30th to October 24th in le Marais, Paris at 37 rue Deelleyme. OUEST Paris is a French brand that features casual-cool streetwear and denim. The brand was launched in 2022, by Arthur Robert, after a decade-long experience in Paris fashion. Unlike the other Parisian-chic brands, the brand combines American western culture with Southwestern France, which creates a unique, dynamic range of wardrobes.
The inspiration for the label came from his root in the Southwestern French family and the Wild West, the West Coast of America. His love for California and surfing creates a fantastic, cool streetwear line that composes of jeans, workwear, and suffer-off-duty looks.
Fall Winter 22, his first collection presents Western-tinged denim, surfer coats interpreted in Loden and technical fabrics, Y2K velour tracksuits, and the prints of a California-dreaming Parisian.
The raw denim indigo garments are one of the key pieces with witty details in his collection. The bold stitching and stud details contrast in the dark denim look, including a denim shirt, a cropped jacket, and jeans, which stunningly complete a triple denim look. Half apron details make the denim trousers extraordinary, fantastic pieces.
In addition to denim pieces, a vegan leather jacket has identical stud details to the denim indigo jackets but it exudes a different vibe. The matching vegan leather trouser is a perfect item for Parisian chic.
Besides, his label showcases skate-inspired pieces and workwear. And floral fleece jackets and colorful nylon vests appear in the collection.
The skate-inspired slogan phrase T-shirts complete young, casual menswear for Parisian. Also, a silver-foiled poncho expresses a glamorous side of dynamic surfing wear. Using durable fabrics, the collection embodies chic utilitarian workwear.
The pop-up store will be also available at a Parisian department store, Printemps, 3rd Floor, DE L’HOMME, and Samaritaineparis.