NEW YOU MEDIA : Celebrates a Decade of Beauty
South Florida’s beauty scene is set to shine brighter than ever as NEW YOU MEDIA Inc., the renowned “Voice of Health and Beauty,” prepares to host the 10th Annual NEW YOU Awards on Saturday, March 29, 2025, at the luxurious 1 Hotel South Beach. This star-studded event will honor the trailblazers, brands, and influencers who have redefined the health and beauty industry over the past decade.
A Glimpse into the Future of Beauty
The festivities will kick off with a captivating panel discussion titled “The Future of Beauty,” featuring some of the biggest names in the industry. Celebrity makeup artist Patrick Ta, founder of Patrick Ta Beauty, will join beauty entrepreneur Anastasia Soare of Anastasia Beverly Hills, Diana Madison of Diana Madison Beauty, and Achieng Agutu, a 2024 Sports Illustrated Swimsuit model and influencer. Moderated by Reesa Lake, VP and Head of Creator Agency Partnerships at LTK (Like to Know It), the panel promises to deliver insights into the evolving landscape of beauty.
Celebrating Excellence in Beauty
This year’s nominees represent the pinnacle of innovation and creativity across the beauty industry. Categories include:
Best Newbie: Featuring standout products like Seis Cosmetics’ lip masks and TIRTIR’s viral foundations.
Innovations in Hair: Highlighting major brands such as CHI and IGK.
Skincare Standout: Nominees include OLE HENRIKSEN, Erno Laszlo, and Skincare Junkie.
Best Ageless Beauty: Recognizing brands like Corsica Scents, John Frieda, and Julep.
Beauty Innovation: Celebrating groundbreaking products from Wonderskin, Mother Science, Vitabrid C12, and newcomer Anablue.
Other notable nominations include Grande Cosmetics for the Editors Choice Award, Amazon Beauty for Marketplace Innovation, and Georgia Hassarati from Netflix’s Too Hot to Handle for Reality Influencer of the Year. Lo Bosworth, star of The Hills and Laguna Beach, is nominated for Breakthrough Female Wellness Brand for her company, Love Wellness.
A Weekend of Glamour and Networking
The celebration begins on Friday, March 28, with the NEW YOU Beach Club, presented by Grande Cosmetics, at the W Hotel South Beach. This VIP welcome reception will feature a gifting suite, poolside activities, and a collaboration with Miami Swim Week-The Shows. Attendees will enjoy stunning collections by Ema Savahl Couture and Carmen Sol, accompanied by beats from Miami’s famed DJ duo, Blondes N’ Boots.
On Saturday, March 29, the main event will take center stage. Guests will explore an exhibit hall filled with beauty brands, create their own goodie bags at a 16’ three-tiered sample bar, and walk the red carpet alongside media and influencers. The day will culminate in the awards ceremony, where approximately 20 awards will be presented to honor the best in the industry.
A New Era for NEW YOU Media
The 10th Annual NEW YOU Awards marks a significant milestone for NEW YOU Media as it transitions from a traditional print publication to a dynamic omni-channel media company. With a thriving online presence at NEWYOU.com, a live-streamed podcast, and the upcoming launch of The NEW YOU Studio in April 2025, the brand is solidifying its position as a leader in content creation and event production.
Vanessa Walker, President of NEW YOU Media Inc., expressed her excitement:
“We are thrilled to celebrate the outstanding individuals and brands shaping the future of health and beauty. The NEW YOU Awards weekend is a curated event where industry leaders, entrepreneurs, and content creators come together to celebrate achievements and forge meaningful connections.”
About NEW YOU Media
NEW YOU Media serves a sophisticated, motivated audience passionate about health, beauty, and wellness. Focusing on Gen X, millennials, and Gen Z, NEW YOU delivers inspirational stories, trends, and shoppable content while celebrating innovation in the beauty industry.
About Vanessa Walker
Vanessa Walker is a seasoned CPG industry veteran with over 30 years of experience. Known for her transformative work with La Croix and CELSIUS, she now serves as Chief Strategy Officer at Great HealthWorks and President of NEW YOU Media Inc., leading its transition into an omnichannel lifestyle brand.
Photos Credits: NEW YOU MEDIA Inc