Fashion Reverie Talks Expands Networks
As Fashion Reverie Talks embarks on its 3rd season, they are expanding their exposure footprint to include the Roku Network, on top of their current network roster that includes Apple Podcasts, UBNgo, IHeartRadio, and YouTube. According to Editor-in-Chief and Founder of fashioneverie.com William S. Gooch, “We are always looking to expand and improve on” Fashion Reverie Talks. We are confident that we have a really good show that gives our viewers a more intimate look into the fashion industry. That said, it is our responsibility to continue to improve on our efforts and this expansion to the Roku Network will increase our audience. “
The additional network isn’t the only change afloat at the bi-weekly fashion news/talk show. A new logo is also being announced along with a shift to a snappy, more direct tagline – “Your Front Row Ticket to Fashion,” “The tagline came about during a conversation with our inner team,” said Gooch. “We heard it suggested and our faces lit up, putting a smile on our faces! We knew we had it! It’s a statement of the value prospect our readers enjoy when they come to Fashion Reverie for their fashion fix… hopefully daily!” The addition of a new introductory song was just a natural next step of the gradual branding that Fashion Reverie has been undergoing for the last year.
Like the American Sportswear collections that editorial team covers day in and day out, the branding change is being carried out incrementally to gradually move the aesthetic needle to the new and refreshed. The audience is being introduced to the new branding in strategic, definitive, subtle ways with the result being a new overall, updated aesthetic that speaks to the here and now.
Founding co-hosts Cicily Daniels and Tijana Ibrahimovic are the one constant at the show, aside from the timely, probing content, both co-hosts continue to flavor each episode with a feeling that Executive Producer Gooch describes as “just two fashion- insider girlfriends chatting about what they love!”
The roster of guests continues to expand and elevate as well. Only a few weeks into Season #3, the marquee of guests has already included LA-based red carpet designer Kevan Hall, artist and fashion design legend Rebecca Moses, trailblazing size-inclusive designer Gita Omri, and Halston Creative Director Ken Downing, who is currently preparing his first major collection for the iconic design house and preparing to Co-Chair and emcee his second installment of the Delivering Good Gala on November 2nd.