Renowned Designer Hilary MacMillan Releases First Sustainable Collection
Renowned Canadian designer, Hilary MacMillan announced today the launch of an all-new sustainable basics collection in celebration of the 50th anniversary of Earth Day, April 22. MacMillan revisited the brand’s best-selling signature blouse to re-release it as the first edition of the brand’s much anticipated SUSTAINABLE label. The Sustainable Signature Blouse marks an important new direction for the brand, as it continues to further develop sustainable practices within it existing cruelty-free and size inclusive offerings
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“Since starting the Hilary MacMillan label, I’ve been consciously aware of our environmental impact and carbon footprint,” states Hilary MacMillan, Designer of Hilary MacMillan. “As we evolved into a cruelty-free brand, it was a natural choice to further explore what it means to be a brand participating in eco-conscious and sustainable practices and I’m proud to say this collection is the beginning of a very important journey for Hilary MacMillan.”
The Sustainable Signature Blouse is made from 100% cupro, a cruelty-free alternative to traditional silk made of unused cotton liner by-product. Cupro can be decomposed by living bacteria when buried in soil within 4-5 months. The 5 colour ranges of the blouse are derived from scrap onion skins, rice, bamboo, grapes and various mixes of natural ingredients – all of which are from ‘off-cut’ planet materials. MacMillan’s dedication to low environmental impact also includes the careful selection of the fabric manufacturer, who uses fibre waste as a subsequent fuel for power generation, receiving a 99.8% zero-emissions rating in 2019.
Mac“This blouse is truly so exciting to me, we have worked so hard over the years to perfect the fit, and now all the best things about this blouse are elevated by the fact that it’s biodegradable, naturally dyed and sustainably made in small batches.” Continues MacMillan.