
DeeBaby Enters Ladies Man Mode in “Mírame Baby”
After a rough childhood and a tireless grind to get out of the trenches, DeeBaby has learned to enjoy the finer things in life. On his new single and music video, “Mírame Baby,” the Houston native seeks a queen to experience the highs and lows with him as he builds his empire. The song is a showcase for his twangy melodies, as he croons sweet nothings over sparkling guitars and crisp Texas trap percussion. In the video, DeeBaby and his girlfriend spend a romantic evening in his mansion, surrounded by monuments to the accomplishments the 28-year-old rapper has already achieved in his career.
Following up the video for the Kodak Black-endorsed banger “Half A Ticket,” which generated 1 million views in its first 48 hours and peaked in the Top 30 of YouTube’s trending chart, “Mírame Baby” is the latest single from Ms. Salazar, DeeBaby’s upcoming album. The album is dedicated to DeeBaby’s chosen (non-biological) grandmother, the woman who took him in and nurtured him when he was all out of options. On the album, DeeBaby explores conventional and unconventional family ties, stressing the importance of finding the people who will support you regardless of blood ties. The follow-up to last year’s Can You Hear Me Now? tape and his breakout 2023 effort Junkie Mode, Ms. Salazar arrives this February via Already Platinum / Create Music Group.
DeeBaby started his rap career in 2021, catching fire with his single “Marz,” racking up over 23 million YouTube views and over 19 million streams on Spotify. “Marz” catapulted DeeBaby to the forefront of the Texas rap scene, presaging a series of successful singles, including “Broken Promises” (14 million YouTube views). DeeBaby’s soulful drawl, tight rhyming technique, and raw lyricism drew the attention of Kevin Gates, who gave DeeBaby his enthusiastic co-sign, affectionately calling him “the Mexican Gates.” Peaking in the Top 10 of Apple Music’s Hip-Hop Albums chart and at #12 on Billboard Heatseekers, 2023’s Junkie Mode mixtape was a step forward for the young rapper, racking up over 242 million streams and featuring fan-favorite hits like the inspirational trap ballad “Never Gon’ End,” and the Roxette-interpolating “Listen To Your Heart” (which has over 28 million views in a combo video with “Numb”). Last year, DeeBaby made his mark with the Can You Hear Me Now? tape (#13 on Billboard Heatseekers) and finally connected with his big homie Kevin Gates for the street hit “Millions For My Pain.”