Grace Faena Toasts F/W ’25 at Printemps New York
New York, NY, September 9, 2025, Demi-couture designer Grace Faena marked a major milestone in her brand’s stateside expansion with the launch of her Fall/Winter ’25 collection at Printemps New York. The celebration, held during New York Fashion Week inside the retailer’s iconic Salon at One Wall Street, drew an intimate crowd of fashion insiders and friends of the house for champagne, conversation, and a first look at Faena’s latest works.
Guests, including Ivy Getty, Jordan Roth, Alan Faena, Sebastian Faena, Stefano Tonchi, and Fai Khadra, mingled among the racks as they explored pieces that underscore Faena’s unwavering commitment to artistry and scarcity. True to the label’s ethos, the collection champions handcraft and limited-edition design—an antidote to fast fashion—while evoking the romance and eternal elegance of la Belle Époque.
This season, Faena elevates her couture-influenced vocabulary with exquisite materials and tactile details: crystals, pearls, vintage textiles, cabretta leather, and silk jersey are sculpted and embellished with meticulous handwork. The silhouettes celebrate femininity in all its forms, designed to make every wearer feel both glamorous and graceful. Each piece carries the intimacy of something made slowly and purposefully, meant to be collected, lived in, and treasured.
A highlight of the presentation was the debut of the brand’s first shoe: a rhinestone-embroidered cowgirl boot that winks at western glamour while saluting Faena’s roots as a born-and-bred American designer. The boot bridges tradition and modernity, equal parts nostalgic keepsake and statement-making staple.
“For me, fashion is a canvas for self-expression and personal identity,” Faena shares. “It’s a return to the essential—where each piece has a soul, a one-of-a-kind beauty—handmade with a spirit of romanticism that brings each design to life.”
The Printemps partnership is the latest chapter in what the Faena family dubs their New York ‘takeover,’ following the spring 2025 opening of Faena New York Hotel. With this placement, GRACE FAENA deepens its presence in the city while aligning with a storied French institution known for blending heritage with forward-looking retail.
The GRACE FAENA Fall/Winter ’25 Collection is now available at the Printemps New York flagship in the Financial District and online at US.Printemps.com.
Images: BFA (Images HERE). Photo credit: BFA.
About Grace Faena
Miami Beach–born Grace Faena splits her time between Paris, Miami, and Punta del Este with her husband, Alan, and their daughter, Rubi Roes. An Art History and Film graduate of Cornell University, she worked across the art world before launching a vintage-inspired lingerie line in 2019. In 2024, she introduced her eponymous fashion label, GRACE FAENA, with Collection 01 arriving exclusively at The Webster in November 2024. Faena also curates for Big Bang at the Faena Hotel and serves on the Bass Museum Board of Directors, where she founded Future Bass, a community for young collectors and art enthusiasts.
About Printemps New York
Founded in 1865, Printemps is a Parisian retail landmark best known for its Haussmann flagship—an Art Nouveau treasure spanning three historic buildings. In March 2025, Printemps opened its first directly operated U.S. location at One Wall Street, introducing a modern concept that fuses retail and hospitality. The New York flagship showcases distinctive architecture and design, curated multi-brand offerings, refined dining, bespoke services, and a dynamic programming calendar—seamlessly marrying French savoir-faire with American hospitality.
Photo credit: BFA.