FARM Rio And Adidas’ 10th Anniversary Collection
The brands FARM Rio and Adidas recently dropped an online collection. Under normal conditions, the pieces would be reviewed like any other online drop. However, this is not the case. This collection represents the 10th anniversary of the first time the brands collaborated together. In 2014, during the Brazil World Cup, the two labels worked together to create a capsule collection. A decade ago marked the first collaboration between Adidas and this colorful Brazilian brand.
Delightful Designs
FARM Rio and Adidas created a bright and comfortable collection. The garments themselves are vibrant and eye catching. The sweat sets have both animal and geometrical prints. Small images of cheetahs and snakes appeared on a number of the shirts. Puffer and letterman jackets pop out brightly in color. Ultimately, this collection exudes a unique playfulness. It takes athletic and leisure wear to a new level.
Adidas, known best for athletic wear, offered some of the brand’s classic pieces for revival. Chief creative officer of Adidas, Alasdhair Willis, brought back the brand’s classic sweatshirt. As seen in the collection, the piece reappeared as a light yellow hoodie with palm tree detailing. Likewise, the brand’s jogger shorts became longer. Clearly, each of these updated garments prove Adidas’ passion for its staple pieces.
Flair and Passion
FARM Rio, with its bright and unique style, provided many of the patterns and shapes. Creative director, Katia Barros, incorporated the passionate spirit of Brazil into the collection. In addition, earth elements reappeared in the collection. Nature seemingly influenced the patterns and designs on these pieces. Leaves and florals appeared on a multitude ofthe pieces. Leggings and tops shined brightly in geometric prints, creating a kaleidoscope effect. Additionally, the Adidas logo appeared in unique ways. This is exemplified in the Hoodie Pearl Citrine, where the brand’s name cascaded down the top in vivid colors. Even though their first collaboration happened 10 years ago, FARM Rio and Adidas still create unique and fresh pieces. This collaboration proves that their shared values and bond are strong and full of creative energy.
The featured image used in this article came from cottonbro studio on pexels.com