NAHMIAS and PUMA Unveil Debut Footwear Collaboration with Intimate Celebration
Paris, France, On Thursday, June 26, Los Angeles-based menswear label NAHMIAS marked a major milestone with the announcement of its first footwear collaboration with global sportswear giant PUMA. The reveal took place during Men’s Paris Fashion Week at an exclusive dinner hosted at Gigi Paris, bringing together a curated mix of fashion insiders, artists, and cultural tastemakers. Set against the sweeping views of the Paris skyline, the evening welcomed notable guests including Julia Lang, Bimma Williams, Tommy Richman, and Nadine Ghosn. Attendees enjoyed a custom dinner menu and signature cocktails courtesy of Don Julio 1942, all in celebration of the forthcoming collaboration.
“This collaboration with PUMA allowed us to merge our California-born aesthetic with one of the most iconic silhouettes in sneaker culture. We wanted to infuse the Suede style with NAHMIAS’ vision, while honoring the timeless legacy that PUMA has built,” said Doni Nahmias, founder and creative director of NAHMIAS.
Set to launch in early 2026, the capsule will introduce three new colorways of PUMA’s iconic Suede sneaker. Each pair draws from the brand’s California roots, blending relaxed West Coast energy with the timeless cool of a sneaker legend.
About NAHMIAS
Founded in 2018 by self-taught designer Doni Nahmias, NAHMIAS is a luxury menswear label known for its blend of high-grade design and laid-back street influences. Inspired by Doni’s hometown of Summerland, California, the brand channels elements of skate, basketball, surf, and hip-hop culture into elevated ready-to-wear collections. Since its debut, NAHMIAS has delivered 13 seasonal collections and collaborated with retailers such as Maxfield, Harrods, The Webster, Patron of the New, and Selfridges. The brand has also earned features in Vogue, WWD, and Complex, and has been worn by celebrities including Justin Bieber, Charles Leclerc, and Timothée Chalamet.
About PUMA
PUMA is one of the world’s leading sports brands, designing, developing, and marketing footwear, apparel, and accessories for over 75 years. The brand continues to push sport and culture forward by creating innovative products for top athletes and style-conscious consumers alike. PUMA’s portfolio includes categories such as football, running, training, basketball, golf, and motorsports. It also partners with designers and brands that bring a fresh take to streetwear and fashion. Headquartered in Herzogenaurach, Germany, PUMA distributes its products in more than 120 countries and employs approximately 20,000 people worldwide.
Photo Credits : Purple Pr