Modest Now x Muslimi Reclaims the Runway at NYFW
NEW YORK – February 14, 2026,At a time when fashion is constantly redefining itself, Modest Now x Muslimi stepped into New York Fashion Week with clarity, conviction, and control. This wasn’t about proving that modest fashion belongs in luxury spaces. It was about reminding the industry that it’s already there.
Bringing together two American Muslim designers — Amariah by Maryam Amaria and Athari Wear by Islam Mohamed El-Hoseiny, the presentation explored modesty as refinement, structure, and cultural authorship. Coverage was not treated as a restriction. It wasa direction. Silhouettes were thoughtful. Layering was intentional. Fabrication carried the narrative. Nothing felt excessive. Everything felt considered.
“We’re proud to support Modest Now at Fashion Week,” shared Shoib Khan, Founder & CEO of Muslimi. “It’s more than a runway, it’s a celebration of creativity, culture, and community.”
And that’s exactly what it felt like.
The Eid Edit by Amariah
Maryam Amaria introduced The Eid Edit, a collection shaped by her recent travels through the Middle East. You could feel that influence immediately. The palette moved through plum, deep maroon, sage green, and warm cream colors that felt like evening light against textured interiors.
Linen brought breathability silk offered movement. Lace added quiet intricacy. Each look stood on its own without repetition. The silhouettes were fluid yet structured enough to hold presence.
What I appreciated most is that this collection wasn’t designed just for one holiday moment. These are pieces for gatherings, dinners, milestones, garments meant to live in your wardrobe, not disappear after a single occasion. Limited quantities, no guaranteed restock,intention over excess.
That’s luxury.
Athari Wear Fall/Winter 2026
Where Amariah leaned into softness and romantic refinement, Athari Wear approached modesty through structure and strength.
Islam Mohamed’s Fall/Winter 2026 collection centered on legacy, drawing from Islamic heritage while merging contemporary street culture. The tailoring was elongated. Outerwear carried weight. Layering was deliberate. Higher necklines and generous proportions created presence without theatrics.
A black-and-white foundation grounded the collection, accented by keffiyeh-inspired pattern work, sand-toned neutrals, and strategic color moments. The pieces moved between streetwear and elevated design seamlessly, embedding cultural symbolism into modern silhouettes.
There was restraint, but there was also power.
Together, these two designers demonstrated the range within modest fashion today. One spoke through softness and fluidity. The other through precision and cultural clarity. Both delivered sophistication without compromise.
The beauty direction reinforced the message. Hair, led by Aubrey Loots for Wella Hair USA and GHD North America, emphasized polished texture and clean structure, complementing the silhouettes rather than competing with them. It felt cohesive. It felt intentional.
And most importantly, it felt necessary.
Modest fashion is not a niche. It is not a trend. It is a global language spoken by millions. What Modest Now x Muslimi presented at Fashion Week was not a request for inclusion; it was a declaration of presence.
When modesty is executed with precision and creativity, it doesn’t whisper. It resonates.
Photo Credit: The Riviere Agency