To Top

London Fashion Week’s Men: Barbour International SS18

  •  ­

08787164-3011-4328-ABBF-6EAB2DBA1E81 CDAB158F-F6EE-41F9-BBAA-822B598BD5BF C2973DA9-2AB3-4FF7-A2B7-DCB268B98C62 55F47D7A-98AF-4DED-860C-A4EF5CD1A9CB 5B264D69-CC64-4FD4-B5C9-9411D6D33801

“We wanted to deliver an experience that gives everyone a strong sense of Barbour International’s style, authenticity and heritage since 1936, as well as celebrating the brand’s modern day success and looking forward to its global growth for the future. With a heritage and history of over 80 years, Barbour International has evolved and grown into the brand it is today with its own lifestyle, attitude, brand personality and customer base.” – Paul Wilkinson, Global Marketing Director





Barbour International opened up London Fashion Week Men’s. Marking the beginning of the fifth anniversary of  menswear showcase. Barbour is a brand that manages to celebrate its rich history  with continuing to look forward and be contemporary season after season. The Barbour International SS18 collection was no different.


214439C2-F033-48E1-B343-23746D054AB8 A79AC867-FAC4-4B5F-9351-E4FEC0BA0F47 8770A97B-3225-4368-B715-3B042DFFEF84 518439A6-977C-44EC-A848-D4CCC767122D



The showcase incorporated Barbour’s long and rich motorcycle heritage. From the quotes of founder Duncan Barbour and photographs projected on the walls, to vintage, wrinkled T-shirts hanged from the ceiling, Barbour International took us on a journey back to 1936.


Set against the backdrop of an overarching ‘Barbour International Garage’ theme, eight looks from Barbour International’s SS18 collection were previewed, including pieces from‘Originals’, a collection that profiles some of the most iconic and rugged Barbour International pieces, and ‘Sport’, a more relaxed, sleek collection that nods to the ever- strong athleisure trend.




51151071-5998-4E01-85D6-B09520997609 370B47A3-D6F8-44F2-B712-2B1F003ED3E2 IMG_5862 IMG_5864 IMG_5865 IMG_5866 IMG_5870



The whole event was broadcast live on the brand’s standalone Facebook page via Facebook Live, and guests were encouraged to share their experience on social media using the hashtag #BarbourInternational.







Leave a Reply

Your email address will not be published. Required fields are marked *

More in Fashion

  • Already Fall Attractions

    If you haven’t been keeping up with the trends this fall, then here’s your chance to step it up. You have...

    Jamila CheeOctober 19, 2017
  • Designer Spotlight: Danielle Chandler

    I recently had the pleasure of catching up with New York based fashion designer Danielle Chandler. This rising star–who enjoys all...

    Asheea SmithOctober 17, 2017
  • Style Inspiration from St. Vincent

    Friday the 13th despite superstition surrounding the day was also a significant launch day for a lot of projects. Rihanna launched...

    Salma AliOctober 15, 2017
  • Bridal Fashion Week Jessica Bedard

    The Jessica Bedard bride is Carrie on a weekday, Charlotte at brunch and Miranda in her apartment. If the Sex and...

    Kristen WiltshireOctober 15, 2017
  • Bridal Fashion Week Justin Alexander FW 18

    Justin Alexander’s Fall Winter 2018 runway show was a true expression of sophistication. Clean lines, tons of tulle and really polished...

    Kristen WiltshireOctober 15, 2017
  • NYBFW Victoria KyriaKides

    “For fall 2018, I wanted to create a sophisticated with edge collection focused on sculptural details highlighting a woman’s silhouette. Lavish...

    Kristen WiltshireOctober 15, 2017